Is your corporate website secure?

Most often, your website is your initial contact with customers and investors. And these critical business relationships can be compromised if your site isn’t safe.

A safe website provides a sense of security for your audience when they go through your pages. As your site becomes trusted, they won’t worry about signing up in forms or engaging in other activities there.

(This blog post is part of a series discussing 10 Success Factors for Online Investor Relations. Read the previous related post — “How to create a mobile-friendly website for investors” — here.)

How big is your industry?

How will you generate profit?

What makes your company a better investment compared to your competitors?

A corporate website is vital in today’s digital business age.

Not having a site means losing business and investors to your competitors that have such online presence.

An online presence will not only enable customers to quickly find your products or services. It will also help potential investors, business partners and employees to easily learn about your company.

A website redesign can be burdensome.

Or not.

Depending on your content management system (CMS).

It’s actually not as complicated if your CMS can step up to the challenge.

And it can be very advantageous. Especially when your redesign aims to reflect your company’s growth and to strengthen your online presence.

You won’t be needing a desktop for this.

Nope. Not even a laptop.

Because you can now send investors ASX announcements or company news from your phone or tablet through the IRM Newsroom App.

It’s never too late to switch. Especially if it’s for the better.

Accelerate Resources Limited (ASX: AX8) didn’t shy away from moving to a more suitable website when it realised its former one was outdated.

Accelerate pursues investment opportunities in Australian cobalt copper and gold exploration projects. Being a recently listed company, its efforts were focused on fully engaging with investors.