Completing an initial public offering is both challenging and rewarding. Organising the people, processes and technology needed for your IPO is critical for its success.
In your quest to become a public company, you’ll want to get the right message out into the market. You’ll need an investor relations game plan that fully communicates with stakeholders, amid many other requirements to prepare.
Your company’s debut in the public markets calls for an investor communications strategy that will woo investors and maintain their support past your IPO. Within this IR-driven strategy will be your website - your key communication and compliance tool.
Among recent first-rate examples in this category is Bastion Minerals’ new website. Bastion is an exploration and development company focused on gold and copper in the Lower Atacama region, Chile. The company successfully listed on the ASX following its IPO in March.
Months before its IPO, Bastion launched a simple landing page to create excitement about its offering and start off its online presence. This landing page provided key information and contact details for its investor community while its full website was created behind the scenes.
Bastion Minerals' website runs effortlessly on any screen size.
While Bastion’s IPO preparations were ongoing, so its website was built with elements that would attract and engage investors. Browse the site’s pages to see how its impressive design gives you the look and feel of a solid company. A branding that even extends seamlessly to its IPO prospectus.
Investors wanting to know more about Bastion’s leadership team and projects need only to peruse the website to get sufficient details about the explorer. More importantly, the site was fitted out with functions, such as share price information, ASX announcements and other investor features, that went live soon as its ASX listing day came.
Bastion’s website was developed through IRM’s HQi content management system and Newsroom news delivery app. IRM was pleased to team up with Bastion in launching its online investor presence.
Need help setting up your website as well? See how we’ve customised sites for these ASX listed companies here. We can also design your prospectus to help you prepare for your IPO.
Let’s discuss your requirements on +61 2 8705 5444 or firstname.lastname@example.org. Speak soon!