You’re happy with the running of your website but has the focus changed on a new aspect of your company or you need to feature a project prominently on your homepage?
Then it’s time to refresh your website with a makeover and update elements to improve user experience for investors.
The beauty of a smart website’s content management system (CMS) running your website is that you can tweak pages without affecting your site’s overall design. It’s easy to add features for your latest products/services or highlight newest business endeavours without the need to overhaul the entire site.
These simple improvements will help investors easily navigate your website. It will also boost your search rankings through increased traffic and brand awareness. Now, how is a website refresh done, you say?
Take inspiration from the new website of Sandfire Resources. Sandfire is a mid-tier Australian mining and exploration company, which is listed on the Australian Securities Exchange (ASX: SFR).
Sandfire’s newly refreshed site prides itself of vibrant yet clean aesthetics, with consistent colours through its pages. A strong reinforcement of its brand in every section without having to redo everything from the ground up.
Its homepage offers quick access to Sandfire’s current news, annual reports, videos and webcasts. An interactive map engages with more information on its operating mines and portfolios as well.
Looking for Sandfire’s share price? You won’t miss it on its homepage, nor its Investor Centre, with its eye-catching banner at the top. This section also boasts a well-designed AGM page, where investors can find relevant details on the company’s most recent annual general meeting.
Among its impressive attributes, Sandfire’s website has an interactive timeline for a summary of the company’s history. It carries a Careers section too, reflecting how the organisation regards its workforce as fundamental to its success.
Sandfire’s website was recreated through the HQi content management system and Newsroom news delivery solution from IRM. As online investor communications specialists, IRM were thrilled to work with Sandfire on hyping up their online investor presence.
Want to know more about having your own website redesigned or created from scratch? Contact us on +61 2 8705 5444 or clientrelations@irmau.com for your enquiries. Visit our website for more details.
Online Investor Engagement Specialists
