Are you getting the most out of IRM Newsroom?

Posted in IRM News

Bet you didn’t know these neat tricks you can do with IRM Newsroom?

Yes, there’s more to this powerful tool than you benefit from.

Newsroom collects your company news and distributes them to your investors and stakeholder groups, right? It’s a great help in managing your news updates through your website, email and social media accounts with just a click of a button.

But that’s just the tip of the iceberg, so to speak. There’s a rich resource within Newsroom that’s waiting for you to tap into.

Emails and subscriber groups

Did you know you could customise your email alert templates? This way you can choose the format that best represents your company when sending messages.

You can also create custom mailshots using the compose new mail feature. Great for sending batches of email to your subscriber groups. And you can add multiple subscriber groups for your various audiences.

Announcement pages

Why settle for boring announcement pages when you can update its design and layout? Part of keeping things fresh and relevant. You can even separate your announcements over multiple pages.


Are you using keywords to tailor how your news is shared? Appointing specific keywords will determine how announcements will be sent out when the keywords are used in their title.

For example, you set “Presentation” as a keyword. Any announcements using that keyword in its title will go directly to the presentations page of your website, as you’ve prearranged it. It can go to a specific subscriber group or posted on your social media accounts, depending on your predetermined options.

PDF icons

Leave the guesswork behind. You can use PDF icons or thumbnails to show users what file they’ll be accessing.

Blog and other feeds

Why not feed your blog into Newsroom? This way you can easily share updates with your audience. You can also include other feeds as input sources, like ABN Newswire, Boardroom.Media, Financial News Network and Proactive Investors.

Social media

Take advantage of social media to amplify your news. Add your social media accounts to your distribution channels to reach a wider audience. You can also highlight social media icons in your website and email alerts to promote your profiles. More followers, more audience engagements.


If you need assistance with any of these features, please speak to us. We’d be glad to help you uncover these valuable functionalities.


Not yet on Newsroom?

Why put things off? When you can ask for your free Newsroom trial today. For a demo or discussion on this tool, you may also reach us on +61 2 8705 5444 or

You’re in good company with Newsroom. In 2017, our clients sent more than 484,000 emails each month to over 120,000 subscribers through Newsroom. Check out the numbers!

Some FAQs are available on this page. And more details can be found on our IRM website.


Was this article helpful? Click the Subscribe icon below to receive more thoughts, tips and tricks about online investor relations.

Use the share buttons below or on the left side of the page to send this blog post to someone who may be interested in it.