Investor Relations and the art of selling shares

14-Sep-2018 by IRM
Investor relations and the art of selling shares

From an investor’s perspective, purchasing shares is not much different from buying shoes or a car.

Yes, investors are customers, too. They go through a buying process as they decide to spend their money.

Their buying process starts with their needs. Then it goes through a series of steps to an eventual decision. Parting with cash in return for shares. A process otherwise known as the investor journey.

Read More

Dacian's mobile-friendly website breaks new ground

07-Sep-2018 by IRM
Dacian website

Checking your mail. Managing your bank account. Chatting with colleagues across the globe.

Everything is online nowadays.

These tasks are just a few that can be done from the comfort of your office or while waiting for your train. All in a matter of seconds. All through the Web.

And when you’re running a business, it’s not enough to just have a website. More importantly, it needs to be mobile-friendly.

Read More

Liquefied Natural Gas powers up website with new look, details

31-Aug-2018 by IRM
LNGL website

Attention grabbers.

That's what videos are. 

It's because videos instantly strike a chord with audiences. You've seen how this works on YouTube, Facebook and other social media platforms with videos.

No doubt, videos have a way of captivating people. It works wonders on websites too.

Read More

HGL enriches website with investor-focused features

17-Aug-2018 by IRM
HGL website

Triumphs over adversities.

Significant achievements.

Moments of inspiration.

These are just some milestones that have shaped your organisation. And perhaps you may be so used to these events that you've missed out on how they have marked your company’s evolution.

Read More

The importance of your online investor presence

10-Aug-2018 by IRM
Online presence

First impressions count.

As investors start to learn more about your company, they will usually check you out online first.

This helps them subconsciously decide whether to take the next step. Or to simply move on to other opportunities.

And when investors seek more information about you online, they’ll choose their touchpoints.

Read More

Europa Metals launches as new name of Ferrum Crescent

03-Aug-2018 by IRM

It can be a lot easier.

Meaning, you won’t have to start from scratch when you’re updating your website. Even for a rebrand.

As long as your content management system can handle the changes. Effecting your new name and logo won’t be any trouble at all.

Especially if you have an expert support team to help you with the modifications on your design and content. You won’t need to handle all the techy stuff of URLs, domain and what nots.

Read More

IRM HQi 5.2 Release Notes: New features and improvements

27-Jul-2018 by IRM
HQi 5.2

HQi continually upgrades to equip you with better tools to manage your website.

This latest version contains a new Biography section where you can showcase your leadership or teams on your website.

Other performance improvements include those in IRM Newsroom and HQi Blog to keep your website running smoothly.

Read along to get more details on the new features.

Read More

How to maintain your investor website without the hassle

26-Jul-2018 by IRM
Maintain your website

Some love and attention.

Yup! Your investor website needs those too!

This means you’ve got to do regular maintenance.

Come on now.

Don’t just build and forget your site. It’ll waste the hard work you put into creating that well-designed and engaging Web page.

Read More

LPE energises website to boost talent pool

20-Jul-2018 by IRM

Are you attracting top talent for your company?

If you want the job done well, if you want results delivered, you’ve got to hire the right personnel.

Sure, job ads, social media and word of mouth are helpful ways to draw in applicants. But these efforts only direct job seekers to your company’s website. (Yes, they should.)

And without a careers section in your site, how will you spark the interest of potential staff? If your careers page isn’t inviting, how will they be moved to apply?

Read More

4 tips for a successful online IR [Infographic]

12-Jul-2018 by IRM

Want to attract and retain investors through your website?

It’s key to understand why they do what they do - or do not do.

Investors take a journey as they think about your company.

They move from stranger to advocate, through a series of stages. Using touchpoints of their choosing.

Read More

Element 25 shines as new name of Montezuma Mining

06-Jul-2018 by IRM

Keeping up with the times?

Or just effecting a change in company strategy?

A rebrand of your business can be a result of different factors. Perhaps you’re expanding into new markets. Or diversifying the kind of products or service you offer.

Whatever your reasons, it’s imperative that your new brand be reflected on your website and all other forms of communications.

Read More

How to measure your investor website’s effectiveness

29-Jun-2018 by IRM
Measure your website

Your website has great design. Rich content. Smooth navigation.

Awesome!

But is it effective?                       

Is it reaching your intended target audience? And are they engaging in it?

A way to find out is to measure your site. To see how it stacks up against current web standards and across peers.

Read More

New Kasbah website reflects company milestone

22-Jun-2018 by IRM
Kasbah website

It’s a journey. Not a destination.

Yes, that’s the process for any website. Yours included.

For as your company achieves milestones, so opportunities arise to show these developments within your site. Opportunities to improve and reshape your web page.

Take for example, a new company logo.

Read More

Australis creates bilingual website for Portuguese project

15-Jun-2018 by IRM
Australis website

Expanding your business internationally?

Congratulations! Just goes to show how successful your company is.

You’ve got your website ready to show who you are and what your business is all about.

But wait a minute.

Will your new target audience be able to read and understand your site?

Read More

3 ways to improve your news delivery to investors  

08-Jun-2018 by IRM
News delivery

Investors want the news. Now.

It’s how they progress through their investor journey. They move from stranger to advocate, based on decisions triggered mainly by your company news.

That’s why you need to send investors your news wherever they are online. Whether it’s through your website, email, social media or news distribution channels.

Just do it straightaway. For better engagement with them.

Read More

Vibrant features strengthen Otto Energy website

29-May-2018 by IRM
Otto Energy website

It's like putting on a cool suit. Or getting a snappy haircut.

That's how a redesign can perk up your website.

It will make it more up-to-date and visually appealing to investors.

And renovating your site not only improves the way you present content. It enhances your investor audience’s experience to better serve their needs.

Read More

6 must-have elements for your IR website

25-May-2018 by IRM

It’s not just about making it look pretty.

There’s definitely more to it than that.

Your IR website is the most crucial resource for your investor networks. Both for those that currently own shares and for others that are considering buying.

They rely on your site far more than you might think. Using it to get news, financials and information. In real time.

Read More

How to engage with investors using your website

16-May-2018 by IRM
Engage with investors

How would you like to have a strong investor confidence in your company?

Or an increased support for your strategy as well as your management and board?

Sounds nice, right?

Wouldn’t you want to have more significant feedback from investors? Insights that can be useful in running your company?

These are just some great perks of engaging with your investors.

Read More

Why your investor website needs to be mobile friendly

09-May-2018 by IRM
Mobile-friendly website

It’s become urgent!

As more people use smartphones over desktop computers, NOW is the time to have a mobile-friendly website.

Especially if you still haven’t converted your site since Google’s Mobilegeddon. (You can run this Google test to check if your site is mobile friendly.)

Optimising your website for mobile devices isn’t just a trend. It’s not a nice-to-have feature but a need-to-have capability.

Read More

3 benefits of securing your corporate website

02-May-2018 by IRM
Securing your website

“Not secure.”

Seen that message next to a web address? (Hopefully, not on your website.)

Google displays that label on sites that don’t use SSL certificates (or Secure Sockets Layer certificates).

This digital certificate delivers secure, encrypted communications between your website and any browser used by your audience.

Read More