Keeping up with the times?
Or just effecting a change in company strategy?
A rebrand of your business can be a result of different factors. Perhaps you’re expanding into new markets. Or diversifying the kind of products or service you offer.
Whatever your reasons, it’s imperative that your new brand be reflected on your website and all other forms of communications.
Here’s how Montezuma Mining Company Limited breathed new life into its name, now Element 25 Limited (ASX:E25).
The diversified explorer’s new name references manganese, the 25th element on the periodic table. It echoes the company’s current focus on the development of the world class 100%-owned Butcherbird Manganese Project in Western Australia.
Element 25 spearheaded a new design that would underscore its primary manganese project through the website. Likewise, the web pages would give light to the company's multi-commodity exploration and mining tenements in Western Australia and Europe.
The updated site was developed not only to bolster Element 25’s online communication needs. It's committed to appeal to its investor audience and engage with them. As its clean aesthetic look and navigation is within reach whether on mobile or desktop devices.
Through the latest website, stakeholders will easily access the company’s up-to-the-minute news through its ASX announcements and share price section. Of course, all investor information is readily available in its Investor Centre as well.
Among its many features, the newly launched site is geared for search engine optimisation. This helps ensure a high ranking in Google search, making it easy for investors to find the website.
Element 25’s website was restyled using HQi and Newsroom from IRM – Online Investor Communications Specialists. IRM was pleased to implement the website design created by Juicebox for Element 25’s delightful refresh of their investor communications capability.
Check out IRM’s other ASX-listed clients here. Or visit our website through this link for more details.
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